for agencies & resellers

Making customers more successful with marketing automation

The marketing automation solution for agencies and resellers

Evalanche is the "Made in Germany" real-time marketing automation platform that we have developed specifically for multi-client use in agencies, at online marketing service providers, and resellers. Many of them have been working with us as partners for more than 20 years. And for good reason, because we offer agencies and resellers a custom-fit solution.

Advantages at a glance:

  • Multi-client solution with integrated customer management
  • Professional marketing automation – adaptable, independent, and expandable
  • First-class value creation thanks to high productivity
  • Numerous best practices with renowned companies
  • ISO 27001 certification and DSGVO compliance

Over 5.000

companies use Evalanche already

20 years

of market experience

Over 250

partners rely on Evalanche

Meet our satisfied customers:

Especially for agencies and resellers: Evalanche Marketing Automation

Evalanche is one of Europe's most advanced technologies for email marketing, lead management and marketing automation. The software is specially developed for agencies and resellers and certified according to the strict guidelines of the Certified Senders Alliance (CSA). At the same time, it complies with the code of honour for legally compliant permission marketing of the German Dialogue Marketing Association (DDV).

On the basis of a secure and high-performance infrastructure, we offer you an attractive partner programme from which you and your customers will benefit in the long term. Our promise: We are your reliable full-service technology partner.

Evalanche Partner Model

You want to test Evalanche live?

Then take a look at our marketing and sales automation platform in our new demo environment now!

Evalanche as a white-label solution

Customer loyalty under your own logo

Design your own marketing automation system with the white-label version of Evalanche and offer it to your customers with your logo. Adapt the entire system interface with simple means to match the appearance of your company and that of your customers. While you present your own product to your customers, we remain in the background as a reliable technology partner. Also, when it comes to your individual pricing model, there are no requirements from our side. You decide on the commission rates.

Evalanche als Whitelabel-Lösung


  • Customised software solution
  • Independent pricing
  • Reliable technology partner

What our partners say

Martin Baier

Martin Baier, Managing Partner of entergon GmbH & Co KG (Agency & Consulting for Marketing Automation & Lead Management)

Logo entergon

„Addressing (potential) customers precisely, i.e. according to their individual preferences, requires a cross-media communication strategy. Companies that integrate their CRM system with Evalanche, not only create the basis for a data protection-compliant and more precise customer approach but can go many steps further - for example in the direction of marketing automation. At entergon we further support our clients as a sparring partner with many years of expertise by getting companies ready for automated communication.“

Mehrmandantenfähigkeit in Evalanche

Multi-client capability in Evalanche

Convenient multi-customer application

The version of Evalanche adapted to the special needs of agencies is based on a coherent multi-client capability. Set up as many clients as you like for your customers and protect their data from unauthorised access by third parties. Evalanche organises all your clients hierarchically under your group account. In this way, you always keep an overview and at the same time determine which functionalities may be used by which clients. A differentiated rights system creates clearly delimited work spaces and at the same time regulates the rights of use – for your own employees as well as for your customers and their staff.

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  • Any number of customer accounts
  • Easy copying of preset clients
  • Consistently transparent customer management & customer-specific billing
  • Reduced administration effort
  • Multilingual, multivariant master templates
  • Virtual pools for redundant data storage

What our partners say

Andreas Berth

Andreas Berth, Managing Director, Zander Digital Services (wholesaler in the electrical and plumbing, heating, and air conditioning sectors)

Logo Zander

„Thanks to Evalanche, the Zander Group has the opportunity to understand the behaviour of its target groups more precisely and to align its marketing automation processes with them in a way that will bring success. By combining technical performance data and business metrics, conclusions can be drawn for future campaigns and mailings, and plans can be developed to optimise conversions and sales.“

The open system architecture of Evalanche

Highly specialised for the needs of agencies

The functional scope and usability of the Evalanche agency version are optimally aligned to the workflows of agencies, resellers, and online marketing service providers. Implement both standard scenarios and complex individual requirements efficiently and at the same time with high quality – with one of the most modern marketing automation platforms on the market, which can also be easily integrated into any IT landscape. Benefit from various interfaces and programming languages that enable you to fulfil customer-specific tasks as required. This makes you a reliable partner for your customers across the board.

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Offene Systemarchitektur von Evalanche


  • Seamless system integration via powerful connectors or middleware solutions
  • Demand-driven best-of-breed platform
  • Real-time synchronisation of customer data

What our partners say

Oliver Nemeczek

Oliver Nemeczek, Senior Consultant, itdesign GmbH (IT)

Logo itdesign

„In order to be able to exchange information smoothly, we had to seamlessly link Evalanche with CAS genesisWorld and WordPress. The fact that there are so many partner products and connectors that allow you to easily integrate Evalanche into your own IT landscape is a big advantage.“

Das Evalanche One-Click-Setup

The Evalanche one-click setup

It couldn't be easier to start

Set up Evalanche independently for yourself and your customers – without the intervention of your customers and without programming knowledge. If necessary, adapt web forms and newsletter templates in a very short time using the sample environment provided. Give your customers full access to the customised environment and expand its scope as needed. There are no setup fees for you. You can bill your customers for your services completely independently. With our PowerSets, you and your customers are ready to go in just a few steps.

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  • Intuitive setup of Evalanche
  • Integrated best practices for newsletters, lead pages, and automated sales funnels
  • Access to ready-made sample environment
  • Full access for your customers
  • No setup fees

What our partners say

Marcus Köhler

Marcus Köhler, Managing Director, e-raumwerk (expert for the implementation of marketing automation processes)

Logo e-raumwerk

„Excellent handling, unsurpassed flexibility and a precisely working range of functions regarding marketing automation and lead management make Evalanche a central tool for our goals. Thanks to the high level of innovation, the Kverneland Group Germany became an industry pioneer in online customer communication. Since the implementation of Evalanche, the company is now able to engage in relevant and highly personalised communication with its customers. This not only values the customer but gives a clear competitive advantage.“

Cross-media functions for every customer requirement

The all-inclusive programme for you and your customers

Thanks to the cross-media functions in Evalanche, you and your customers address your own, usually very different stakeholders at the right time, at the right touchpoint and in the right format – emotionally as well as personally. Create your customers’ content in different formats, adapt it for the desired output medium, and play it out automatically. This way, the target groups are guaranteed not to miss out on any more news and your customer feels well looked after all around.

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Crossmedia-Funktionen für jeden Kundenwunsch


  • Ensure cross-media communication at all relevant touchpoints
  • Provide content that is appropriate for the target group
  • Reuse existing content for other channels
  • Consider the reading behaviour of the addressees
  • Use the activity of the addressees as a trigger for further measures

What our partners say

Stefan Schulte

Stefan Schulte, Managing Director and Founder, Sherlock & Watson

Logo Sherlock & Watson

„The advantage of Evalanche is its versatility. It gives us the flexibility to use the software individually where it is needed – whether classic newsletter marketing or multi-stage marketing automation campaigns. As a competent partner, we can help our customers develop a tailored and successful marketing strategy.“

Icon Integration

Simple & seamless integration

100% flexibility guaranteed with our marketing automation software

To be able to react quickly to changing customer needs and market conditions, SMEs need flexible technologies that grow with them. With Evalanche, you can seamlessly integrate a marketing automation tool into your existing IT landscape and adapt it at any time. Always according to your individual requirements.

Find out more about how integration succeeds easily and quickly!

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Smart client management

Our marketing automation tool minimises your administrative efforts.

The intelligent multi-client capability in Evalanche is created for B2B companies that operate internationally, across different companies or business units. Administrative efforts are reduced to a minimum - thanks to the high degree of automation with translations at the click of a mouse and much more.

Find out for yourself how easy it is to manage clients!

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Maximum protection & safety

Our marketing automation system is DSGVO-compliant and ISO-certified.

Evalanche is not only "Made & hosted in Germany", but - like SC-Networks as the manufacturer - is also TÜV-certified according to ISO 27001. The marketing automation tool fulfils all requirements of the GDPR within the framework of "Privacy by Design" and "Privacy by Default". This ensures reliable protection of your customer data.

Trust in the highest level of data protection and security!

The Evalanche Partner Program

Frequently asked questions

How is my success ensured?

With our partner programme, we pursue a clear separation of tasks. On the one hand, we concentrate on the further development and support of Evalanche. On the other hand, we actively support you in the acquisition of new customers. This gives you the freedom necessary to focus completely on project implementation and customer support.

What are the pricing models?

Since we offer Evalanche to agencies, resellers, and online marketing service providers in different variants with monthly system rental, you will find the billing model that suits you – guaranteed. Choose between the following usage options:

  • usage-based: a pricing model tailored to the individual needs of your customers
  • unlimited: a system and service flat rate – independent of individual use.

Can I use Evalanche free of charge?

If you purchase Evalanche for your customers as an agency, reseller, or online marketing service provider, you may use the marketing automation platform for your own marketing free of charge for an unlimited period. This way you strengthen your own sales power – without any additional costs.

What support services are included?

We offer agencies, resellers, and online marketing service providers comprehensive support – as well as professional services. Our services include, among others:

  • Professional German-speaking support
  • Regular updates and new features
  • Highest data quality and security with maximum data protection
  • Training and e-learning for beginners and professionals
  • Useful help centre and YouTube media library

How is the transmission of customer enquiries carried out?

When we receive enquiries from potential customers, we forward them directly to regionally and thematically suitable partners. We do not act as a competitor but support you as a technology partner in the background.

How do I stay up to date?

We keep you up to date at all times by providing you with useful information on current trends, helpful tips and tricks, useful checklists, illustrative presentations, and ready-made sample contracts – for example via our newsletter. With such customised information, your sales department is optimally supported in terms of marketing automation, lead management, and Evalanche.

How do I increase my flexibility and at the same time tap into sales potential?

Thanks to our partner programme, you are not only more flexible, but also more profitable. Because:

  • You are our contractual partner, not the customer. This allows you, among other things, flexible pricing.
  • The set-up fee for your clients and customers remains with you.
  • You benefit from pre-integrated sample scenarios for your clients.
  • There is no minimum contract period.

Interested? Become an Evalanche partner now!

With our strong ecosystem of companies and agencies, we offer you a professional network!