Case Studies & Success Stories


Our more than 5,000 customers and great partner network are our whole pride. Dive into an exciting selection of projects that our customers and partners have implemented with Evalanche on this page. These success stories highlight companies that have successfully mastered their challenges in email marketing, lead management and marketing automation, but also of our partners who have coped with typical use cases from their business. But without further ado, read for yourself and let us convince you!

Evalanche convinces time and again along PAYONE's merger history

In over ten years of merger history, PAYONE encountered a range of marketing tools and service providers. At the end of 2021, the fintech company decided: Consistency must be restored! By merging previously acquired structures, PAYONE took the first step towards relieving the burden on its team. This was followed by the unification of their Customer Relationship Management (CRM) and the appropriate connector for Salesforce and Evalanche. (click here to view PDF)

How Xella Germany uses Evalanche to set a solid foundation for lead generation

Three historically grown brand websites, the task of making marketing measurable, and the challenge that suddenly no face-to-face events were possible: To address these challenges and put the previously poorly structured lead generation process on an orderly track, building materials expert Xella Deutschland set out to find a solution. (click here to view PDF)

Sales-ready? Of course! How Maschinenfabrik Reinhausen wins leads with marketing automation and qualifies them step by step

When face-to-face contact came to a standstill, Maschinenfabrik Reinhausen decided to tread new digital ways. In order to generate leads and qualify them step by step, the world market leader in the field of power transformers launched its first sales-oriented marketing automation campaign. To do so, the company relied on Evalanche and the Evalanche Gold partner Federkiel & Friends. What started as a test balloon in the USA and Canada, quickly gained momentum and is to be continued in the DACH region. (click here to view PDF)

Evalanche and SAP C4C in harmony: How KraussMaffei implements global marketing automation

For KraussMaffei, a long-established machine manufacturer in the plastics and rubber processing sector, the CRM system SAP Cloud for Customer (SAP C4C) is the corporate memory of all customer data and processes. In order to capture leads automatically and to further professionalize customer communication, KraussMaffei linked its marketing automation tool Evalanche to the CRM system. Since implementing global and integrated marketing automation, the machine manufacturer has benefited from a refined customer approach and optimized lead management. Now it no longer misses out on any potential customer. (click here to view PDF)

Lead management at its best! How Syntax generates 50% of its new customer business with Evalanche

What began at Syntax, an international IT service provider in the field of cloud services, in 2015 with a last-minute Christmas mailing, is now an more than impressive professional marketing automation, including multi-stage lead nurturing and sophisticated lead scoring. Thanks to e-raumwerk, expert for the implementation of marketing automation processes, and Evalanche, the IT specialist Syntax has raised its lead management to a whole new level. Not only do numerous promising leads reach the sales pipeline via the automated campaigns. They are also "nurtured" in such a intuitive way that 50 percent of new customer orders are generated through them. (click here to view PDF)

BACHMANN hit the ground running with Evalanche Marketing Automation and Best-of-Breed

To maintain contact with its customers in pandemic times, the BACHMANN Group relied on digital events and the strengthening of its own online channels. With e-raumwerk and Evalanche, the company managed to implement its first virtual trade fair in eight weeks, including promotion, invitation management and subsequent lead-nurturing. In this way, BACHMANN was able to experience the benefits of marketing automation live in a short period of time. (click here to view PDF)

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